The idea of a long-distance relationship has always been challenging, even a deal breaker at times. I have plenty of experience with the concept. Living in Seattle, one of my closest friends lives in Milan, my brother lives in Brooklyn, and I have family all over Japan. In fact, my wife and I solidified our […]Read More Sealed With An eKiss
World-wide agency OgilvyOne used crowd-sourcing, social media, social networking and media-independent storytelling to create a hugely successful campaign for Greek candy-maker Lacta Chocolates. The brand had long tied itself to love and romance but wanted to up the ante with a new campaign that directly involved consumers. Deciding to find a love story and turn […]Read More The love story we all made together into a movie!