TRUTH IN MEDIA

There’s an advertising campaign that many hope will win the top prize at Cannes this year. It’s Russia’s successful campaign to undermine our elections.

Compassion and Meaning

Making environmental concerns meaningful through compassion.

Sealed With An eKiss

The idea of a long-distance relationship has always been challenging, even a deal breaker at times. I have plenty of experience with the concept. Living in Seattle, one of my closest friends lives in Milan, my brother lives in Brooklyn, and I have family all over Japan. In fact, my wife and I solidified our […]

Making The News Meaningful

One of the challenges to turning an incident into a movement is finding the single thing that will cause multitudes to connect with the issue at hand. When you live where the issue is happening that single thing is often an incident that symbolizes all that is wrong. In Tunisia it was an act of […]

From Abstract to Meaningful

I remember reading that the average per-capita GNP of the industrialized world is around $27,000 while Africa’s is $528. I felt shocked at the extreme disparity. Because this information was simple and concise it was immediately clear that this disparity in wealth was severe. Every day we read or hear about all manner of complex global […]

Jay-Z & Bing update!

The amazing campaign I wrote about earlier this week continues to inspire and expand. Jay-Z’s Twitter feed has a quarter million followers waiting for the latest clue update while his official Facebook page now has over 5 million fans, up a half million in the past three weeks, and gives up-to-the-minute updates on the Decode […]

Jay-Z & Bing’s Transmedia Campaign

The campaign for Jay-Z’s new memoir is a transmedia scavenger hunt.

Dirty Water Vending Machine

To increase awareness and understanding of the critical shortage of clean water for nearly 2 billion of the world’s people, Unicef’s “Dirty Water” campaign, developed with NY agency Casanova Pendrill, created a dirty water vending machine. Originally installed last year, the machine was again installed at New York’s very busy Union Square this past weekend. I […]

Our Breathing (or choking) Earth

Created by Australian multimedia designer David Bleja the BreathingEarth website helps provide a real-time sense of how rapidly the world’s population is growing and how much CO2 is emitted around the globe and around the clock. Its sort of stunning and mesmerizing to watch, mouse over countries to see more detailed information for each, and read the accumulated […]

Putting Your History On The Map

Most of us want to tell at least portions of our own stories. We share our thoughts on our Facebook pages, send Twitter updates, check-in and share experiences via Foursquare. But mostly we don’t take the time or have the opportunity tell the kind of stories that let others know who we are. Or where […]