Grace and Grit and Poetry

Communicating a range of human experience gives a more complete view of life. But, that can be hard to do if you only have a short time to get your story across.

TRUTH IN MEDIA

There’s an advertising campaign that many hope will win the top prize at Cannes this year. It’s Russia’s successful campaign to undermine our elections.

Jay-Z & Bing’s Transmedia Campaign

The campaign for Jay-Z’s new memoir is a transmedia scavenger hunt.

HBO Re-Imagines Storytelling

HBO, masters of televised storytelling, recently won an award for the outdoor component of its innovative “Imagine” marketing campaign created by BBDO New York and The Barbarian Group. Large cubes were built in urban locations in three cities. Each night they a became four-sided movie theater. The outdoor screens or the structure of telling the […]

Super efficient storytelling: a movie in 2 frames.

Sometimes telling a story only requires a few key elements, the who, what and where plus a message of some kind. In this great ad for international courier service DHL, created last year by Shanghai J&J Advertising, the entire story is told across two pages. The message is delivered when you turn the third clear […]

Retro-Modern: Linkin Park goes 8-Bit

Technology comes and goes so fast. Still have any zip discs? I think that the short relationship we have with each generation of technology results in nostalgia for things that were more permanent that we had a relationship with. That had meaning for us. In film we have Bladerunner, Brazil, Sin City or 300 that […]