(Social Media + Story) x Trust = Engaged Activism

Social media is changing our relationship, understanding and connection to the world beyond our own doorsteps. Whether we are talking about funding an independent artist, working in developing nations, helping people in crisis, or bettering global health or the environment, there are now many organizations who use social media as a powerful tool to reach broader […]

Retro-Modern pt3: MP3 Goes Old-School

Each new technological advance seems to create wave of people who surround the displaced technology and keep it from sinking and fading away. We’ve seen telephone handsets, video arcade consoles, and others. One of the constants throughout all the change has been the content. Whether designed for words, images or music, or all of the […]

Super efficient storytelling: a movie in 2 frames.

Sometimes telling a story only requires a few key elements, the who, what and where plus a message of some kind. In this great ad for international courier service DHL, created last year by Shanghai J&J Advertising, the entire story is told across two pages. The message is delivered when you turn the third clear […]